Everything about the color Mauve

The meaning of the color Mauve and color combinations to inspire your next design.

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Mauve is a pale, bluish purple that sits between violet and pink in the color wheel. Its name comes from the French word “malva,” which means mallow flower. Mauve is the color of the first mass-produced dye that English chemist William Perkin accidentally discovered in 1856. The unusual shade of purple revolutionized fashion and proved to be exceptionally popular in the 1890s, which is sometimes referred to as the “Mauve Decade.” The hex code for mauve is #E0B0FF.


Mauve invokes feelings of romance, nostalgia, and sentimentality. It balances its complementary color yellow, goes well with other shades of purple, and makes lime green pop.

Looking for a different hue? The following colors are related to mauve.

Information about Mauve / #E0B0FF

In a RGB color space (made from three colored lights for red, green, and blue), hex #E0B0FF is made of 87.8% red, 69% green and 100% blue. In a CMYK color space (also known as process color, or four color, and used in color printing), hex #E0B0FF is made of 12% cyan, 31% magenta, 0% yellow and 0% black. Mauve has a hue angle of 276.5 degrees, a saturation of 100% and a lightness of 84.5%.

Color conversion

The hexadecimal color #E0B0FF has RGB values of R: 87.8, G: 69, B: 100 and CMYK values of C: 0.12, M: 0.31, Y: 0, K:0.




RGB Decimal

224, 176, 255


RGB Percentage

87.8, 69, 100

rgb(87.8%, 69%, 100%)


12, 31, 0, 0


276.5°, 100, 84.5

hsl(276.5°, 100%, 84.5%)

HSV (or HSB)

276.5°, 31, 100

Web Safe




78.531, 31.497, -32.483


64.313, 54.119, 101.646


0.292, 0.246, 54.119


78.531, 45.246, 314.117


78.531, 20.396, -57.096


73.565, 31.735, -35.754


11100000, 10110000, 11111111

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