Up Next - Lesson 2Find your focusReplayMaster social mediaKey learningsTranscriptThe expertsHow we define social mediaThe value of online communitiesThe ultimate goal of social media
Up Next - Lesson 3Set your goalsReplayFind your focusKey learningsTranscriptThe expertsThe differences between social media channelsWhy you should focus on one channelHow to determine which channel you should focus on
Up Next - Lesson 4Define your styleReplaySet your goalsKey learningsTranscriptThe expertsWhy we need to track our progressHow to determine your goalsWhat to measure to determine success
Up Next - Lesson 5Make it visualReplayDefine your styleKey learningsTranscriptThe expertsHow to create your own look and feel for social mediaHow to keep your posts consistentHow to use templates for different content types
Up Next - Lesson 6Color, Contrast & ClarityReplayMake it visualKey learningsTranscriptThe expertsThe importance of using visuals in your postHow to visualize your content ideasTactics to make your post more visual
Up Next - Lesson 7Master your videosReplayColor, Contrast & ClarityKey learningsTranscriptThe expertsWhy beautiful social media posts matterHow to design a visually attractive postHow to leverage the three C’s – color, contrast and clarity
Up Next - Lesson 8Tailor your contentReplayMaster your videosKey learningsTranscriptThe expertsWhy people are drawn to video contentHow to use storytelling in your videosHow to hook your audience in the first three seconds
Up Next - Lesson 9Educate, inspire, entertainReplayTailor your contentKey learningsTranscriptThe expertsHow all channels require different dimensionsThe importance of tailoring your content to each channelHow to use Magic Resize to tailor your content
Up Next - Lesson 10Plan aheadReplayEducate, inspire, entertainKey learningsTranscriptThe expertsHow to come up with new ideas for contentHow to educate, inspire and entertain your audienceThe importance of trying different types of content
Up Next - Lesson 11Build your communityReplayPlan aheadKey learningsTranscriptThe expertsThe importance of creating a content planHow to generate content ideasHow to create a simple social media content plan
Up Next - Lesson 12Make your markReplayBuild your communityKey learningsTranscriptThe expertsThe importance of human connection in social mediaTips for building relationships with your audienceHow to respond to comments effectively
Nice Work!You have completed the courseNow show us what you've learned!Create a designShareFailedMake your markKey learningsTranscriptThe expertsHow to promote your contentHow to leverage all your marketing channelsHow to use small gestures to resonate with your audience