- The Power of Design Proficiency in Business Growth
The Power of Design Proficiency in Business Growth
Looking for innovative strategies to boost your business growth? Consider visual communication.
In our panel discussion, we'll delve into the benefits of a visual-first approach, why 92% of leaders believe non-design employees should have design skills, and how this approach can offer numerous advantages, including improved ROI. We'll also touch on the role of AI in today's visual communication landscape.
By the end of this session, you'll have a clear understanding of:
- The importance and benefits of a visual-first approach
- The expectation for non-design employees to possess design skills
- The advantages of adopting a visual-first approach, including enhanced ROI
- The role of AI in today's visual communication
This webinar is ideal for business leaders, marketing professionals, and anyone interested in leveraging visual communication for business growth. If you're unable to attend, register now and we'll send you a recording of the session afterwards.
Note: Capacity is limited. There are two replay sessions scheduled for August 7 at 7:00 PM EDT and 9:00 PM EDT. Everyone who registers will receive a link to the recording.
Speakers
Nicole Desjardins
Head of Business Product Marketing & Enablement, Canva
Nicole Desjardins is currently head of Business Product Marketing & Enablement at Canva. She has over a decade of experience in the B2B SaaS, productivity, and design technology spaces.
Damian Slattery
Senior Vice President, Marketing, Fast Company
As SVP Marketing for Fast Company and Inc. Business Media, Damian leads the talented teams responsible for building best-in-class client solutions for the global advertising partners of both brands.
Shreya Kushari
Chief Client Officer, OMD
Shreya is currently responsible for driving client solutions that position OMD as a business transformation partner. In her role, she ensures that the offering continues to bring in innovation without losing the north star of the client's growth needs. She is mainly focused on establishing OMD as the partner for the future through change leadership. In her previous roles, Shreya has managed several million dollars in media investments across multiple verticals including, among others, automotive, entertainment, finance, healthcare, retail, pharmaceutical, travel, and technology. The marketing investments focused on varying business goals provide a unique opportunity to manage across the spectrum of outcomes, from branding and lead generation to revenue generation.
Wayne Kurtzman
Research VP Collaboration, IDC
Wayne, Research Vice President, Collaboration and Communities, is a frequently quoted source on the future of enterprise collaboration, communities, and the customer and employee experience. He is responsible for the IDC Social, Communities and Collaboration practice. Prior to joining IDC, Wayne led emerging technology programs for global companies, leveraging community, collaboration, and social media platforms to drive employee and customer engagements, new revenue channels, and efficiencies. He has developed global community, social, and analytics practices as well as award-winning knowledge management and advocacy programs. Wayne is an active collaborator with the IDC Future of Work and Future of Customer Experience practices, among others.
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