CANVA FOR PARTNERSHIPS

How Buzzsprout helped its podcasting community make cover art

The Buzzsprout x Canva partnership is being communicated in a number of ways, including this Buzzsprout blog as well as this How to Create Podcast Artwork Youtube video that features Canva. Canva Art Director and Graphic Designer Katie Piper will also feature in an upcoming Buzzsprout Podcast Episode about designing podcast artwork.

About Buzzsprout

Buzzsprout is a complete podcasters’ toolkit. Its core business is podcast hosting, but it has grown quite a bit beyond that. Buzzsprout provides its customers with hosting, stats, monetization options, marketing tools, and so much more.

Buzzsprout hosts over 100,000 active podcasts. With a head office in Jacksonville, Florida, and 15 employees, Buzzsprout is scaling for growth and looking for ways to improve the platform experience for podcasters.

Use Canva inside Buzzsprout to easily create podcast artwork

The Challenge

Podcast artwork needs to meet a number of technical specifications to be uploaded across multiple platforms like Apple Podcasts and Spotify.

This was a challenge for some of Buzzsprout’s podcasters. They knew how to make a podcast but they were struggling to create the right kind of artwork with the right specifications.

Buzzsprout and Canva put their heads together and quickly realised Canva’s easy to edit templates would solve this problem as the specs are automatically loaded into the document type.

Buzzsprout Head of Marketing, Alban Brooke, says, “This was a hurdle for a lot of podcasters who may not know the technical specifications for podcast artwork or have the ability to create the artwork themselves.Our biggest focus is on helping podcasters create great cover art because this artwork is often the listener's first impression of a new podcast.”

“We're always looking for ways to help podcasters start, grow, and monetize their podcasts. As we get feedback on this initial partnership with Canva we'll explore new ways to help podcasters better brand their podcasts”
Alban Brooke
Buzzsprout Head of Marketing

The Situation

Alban says, “When podcasters are using Buzzsprout they need to upload their podcast artwork. Now they can click a single button to use Canva inside Buzzsprout to create podcast artwork.”

“By using this tool, Buzzsprout can make sure the artwork will meet all the technical specifications for podcasting platforms,” says Alban.

Summary

“Buzzsprout has been helping podcasters get online and share their message with the world for nearly 12 years. Our partnership with Canva will help podcasters create beautiful cover art for their podcasts that will stand out in directories like Apple Podcasts.

“We're always looking for ways to help podcasters start, grow, and monetize their podcasts. As we get feedback on this initial partnership with Canva we'll explore new ways to help podcasters better brand their podcasts,” says Alban.

The Buzzsprout x Canva partnership is being communicated in a number of ways, including this Buzzsprout blog. Canva Art Director and Graphic Designer Katie Piper will also feature in an upcoming Buzzsprout Podcast Episode about designing podcast artwork.

Features Mentioned

Brand Kit

Store your logo, brand colors and fonts

Easy design platform

Easy design platform

Premium content

Access 75 million+ photos, audio videos and graphics

Templates

420,000+ professional templates to choose from

CANVA FOR TEAMS

See how Canva can help your business

For Enterprise solutions, request a demo.