Canva's Content License Agreement

Canva offers a library of amazing content to use in your designs, including photos, icons, illustrations, video, audio, fonts and templates (Content). By using a piece of Content in Canva, you’re bound by this agreement.

1. The basics

Canva offers a library of amazing content to use in your designs, including photos, icons, illustrations, video, audio, fonts and templates (Content). By using a piece of Content in Canva, you’re bound by this agreement.


  1. If you don’t agree to the terms of this agreement, please don’t use any Content.
  2. Canva reserves the right to cancel or change the licenses granted by this agreement. We reserve the right to replace the Content with an alternative.
  3. If you create a Canva design with both Free Content and Pro content, the stricter rules (for Pro Content)apply.
  4. All Content on Canva is protected by United States and international copyright. Canva and its contributors reserve all rights that aren’t explicitly given to you under this license. That includes all copyright and intellectual property rights.

2. Free Content licenses

What license applies to Free Content?

  1. Check the source by hovering over the Content in the object panel and then clicking the info (i) icon in the toolbar.
  2. If the Free Content comes from Pixabay please refer to the Pixabay License.
  3. If the Free Content comes from Pexels, please refer to the Pexels License.
  4. If the Free Content is labelled CC0 or Public Domain, please refer to the CC0 License or the source listed.
  5. If it isn’t from Pixabay, Pexels or CC0, it’s covered by the Free Content License.

Under the terms of this Agreement, we grant to you a perpetual, non-exclusive, non-transferable (subject to section 4B below) worldwide license to use the Free Content for the Permitted Uses defined in sections 5 and 6 below (Free Content License).

3. Pro Content License (aka One Design Use License)

Under the terms of this agreement, we grant you a perpetual, non-exclusive, non-transferable (subject to section 4B below), worldwide license to use Pro Content or Pro Template in a single design, for the Permitted Uses defined in sections 5 and 7 below (Pro Content License or One Design Use License).

4. Getting a license

A license is issued to you when you use Content in a design. Free Content licenses are issued at no cost. Pro Content Licenses are issued: (a) by paying, if you’re a free user; or (b) at no additional cost if you have a valid Canva subscription. Each Pro Content License allows you to use the Content in one design, so you must pay to obtain a new license each time you wish to use the same piece of Content in a new design. If you have a subscription, then a new license is automatically issued to you each time you use Content in a new design.

4B. Additional Rights for Client Designs

You may transfer a Canva Design containing Content (Free or Pro) to a client for the client’s own use, subject to the following terms:

  1. You will enter into a written agreement with your client that stipulates that the client’s use of the Canva Design must be only for their use and must be in accordance with these terms;
  2. You will remain solely responsible and liable for your client’s compliance with these terms; and
  3. a Canva Design incorporating Content can only be transferred to a single client.

For the avoidance of doubt, this section 4B does not entitle you to transfer or sub-license Content to your client for use outside of a Canva Design, or on a standalone basis (unless the license terms allow this).

5. Permitted uses of all Content on Canva (except Pro music)

These are the things this Agreement permits you to do or make with Canva designs that contain Content (Free or Pro):

  1. invitations, advertising and promotional projects, including printed materials, product packaging, presentations, film and video presentations, commercials, catalogues, brochures, greeting cards and postcards for promotion and/or resale, without any reproduction quantity limit;
  2. school or university projects;
  3. social Content post or profile image;
  4. decorative background on a personal computer or mobile device;
  5. entertainment applications, such as books and book covers, magazines, newspapers, editorials, newsletters, and video, broadcast and theatrical presentations of unlimited prints;
  6. online or electronic publications, including web pages, blogs, ebooks and videos, in the case of Pro Content, subject to the restrictions in section 5B;
  7. prints, posters (i.e. hardcopies) and other reproductions for personal or promotional purposes, resale, license or other distribution;
  8. any other uses approved in writing by Canva.

5B. Limits on use of Pro Content in online publications

The use of Pro Content in online or electronic publications, including web pages, blogs e-books and videos, is limited to a maximum of 480,0000 total pixels (for example, 600px x 800px) per Content file where un-edited, unless the use is:

  1. On a website published via the dedicated Canva Website publish endpoint; or
  2. In a Canva-hosted design that is embedded on a third-party website,

In which cases, the pixel limit shall not apply.

6. Additional Permitted Uses for Free Content only

Free Content has fewer restrictions than Pro Content – you can use it in the following additional ways:

  1. Use the Fee Content in more than one Canva design without obtaining an additional license;
  2. Download the Free Content on a standalone basis; and
  3. Use the Free Content in templates for websites, social networking websites, documents, projects or otherwise for distribution and/or sale to third parties;
  4. Use the Free Content in design template applications intended for resale, whether online or not, including, without limitation, website templates, Flash templates, business card templates, electronic greeting card templates, and brochure design templates; and
  5. Install and use the Free Content in more than one location or post a copy of the content on a network server or web server for use by people employed by or performing services for you.


If your Canva design contains any Pro Content, you can’t use it for these purposes.

7. Permitted Uses of Pro Music

You can use Pro music for all of the permitted uses in section 5, with the following limitations:

  1. Limits on use in advertising: Pro music can’t be used in traditional media ads or commercials in paid channels, such as TV, cinema, radio, podcast and billboard. Pro music is fine to use in online ads (such as pre, mid and post roll ads within a YouTube Video).
  2. Limits on use in video: Pro Music can’t be used in TV/SVOD, radio/podcasts, feature films, vignettes/theme songs, software applications or video games.
  3. No standalone downloads: As with all Pro content, Pro music can’t be made available for the purpose of making the music piece (or part of it) available on a standalone basis. This means making it available outside of Canva or without being part of a Canva design. You can’t repackage the music pieces or upload or use them as audio samples, sound effects, music beds or upload them in any music recognition systems.
  4. Editing and remixing: You can’t make remixes, samples or derivative works of Pro music. You can’t edit Pro music in any way that would alter the fundamental character of any portion of the music, or that would give you any copyright or other rights to the edited music piece.

8. Important note for Canva for Education users using Pro Content

One of the reasons we’re able to make our amazing Canva for Education product available for free to teachers and students is because it is for non-commercial purposes. Canva for Education users may only use Pro Content for educational, non-commercial purposes.

If you want to create designs for commercial purposes, you’ll need to create a second team in your Canva account and use that brand for those designs.

9. Prohibited uses

You definitely can’t do these things with any free or Pro Content on Canva:

  1. sub-license, re-sell, rent, lend, assign, gift or otherwise transfer or distribute the Content or the rights granted under this Content License Agreement (subject to section 4B);
  2. use any of the Content as part of a trade-mark, design-mark, trade-name, business name or service mark (excluding fonts);
  3. use Content identified as “Editorial Use Only”, for any commercial, promotional, endorsement, advertising or merchandising use. In this agreement, “Editorial Use Only” content means relating to events that are newsworthy or of general interest and expressly excludes any advertorial use (i.e. sections or supplements featuring brand and/or product names or sections or supplements in relation to which you receive a fee from a third-party advertiser or sponsor);
  4. remove any notice of copyright, trade-mark or other proprietary right from any Content or Canva Design;
  5. Use or display the Content on a standalone basis on websites or other venues designed to induce or involving the sale, license or other distribution of “on demand” products, including postcards, mugs, t-shirts, posters and other items;
  6. use the Content in a way that is pornographic, obscene, immoral, infringing, defamatory or libelous in nature, or that would be reasonably likely to bring any person or property reflected in the Content into disrepute;
  7. use the Content in a way that places any person depicted in the content in a bad light or in a way that they may find offensive – this includes, but is not limited to, the use of images: a) in pornography, “adult videos” or the like; b) in ads for tobacco products; c) in ads or promotional materials for adult entertainment clubs or similar venues, or for escort, dating or similar services; d) in connection with political endorsements; e) in advertisements or promotional materials for pharmaceutical or healthcare, herbal or medical products, including, but not limited to dietary supplements, digestive aids, herbal supplements, personal hygiene or birth control products; and f) uses that are defamatory, or contain otherwise unlawful, offensive or immoral content. You may not use content containing the likeness of a person if such use implies that the model engages in any immoral or illegal activity or suffers from a physical or mental infirmity, ailment or condition;
  8. use Content in a manner that competes with Canva’s business including, but not limited to, displaying content in any format (including thumbnails) for download or export on a website, or offering content for sale;
  9. use the Content for editorial purposes without including the following credit adjacent to the Content or in audio/visual production credits: “©[insert Contributor’s Name] via Canva.com;
  10. incorporate the Content in any product that results in a re-distribution or re-use of the content or is otherwise made available in a manner such that a person can extract or access or reproduce the content as an electronic file;
  11. to the extent that source code is contained within the Content, reverse engineer, decompile, or disassemble any part of such source code;
  12. use or display the Content in an electronic format that enables it to be downloaded, exported or distributed via mobile devices or shared in any peer-to-peer or similar file sharing arrangement; or
  13. use or display Content in a manner that gives the impression that the Content was created by you or a person other than the copyright holder of the Content (including without limitation, by claiming ownership of, or exclusive rights to, the Content).

The Pixabay, Pexels and CC0 licenses may permit some of these activities - please check the relevant license.

10. Violation of this License and Termination

  1. Canva will keep track of your designs and your account to make sure you’re not breaking this License or any of our Terms. This might include monitoring downloads, retaining details of your Canva Designs and tracking abuse of your username and password. If you *do* break this license, we may suspend or terminate your account without notice.
  2. If your account is terminated for violating this license or any abuse of a username or password, you will lose all rights to Content and Canva designs and must immediately delete all Content and Canva designs acquired from Canva, and forfeit all fees paid
  3. You can terminate your Content license by destroying the Content and Canva design, along with any copies or archives of it or accompanying materials (if applicable), and no longer using the Canva design for any purpose. Canva can terminate these Content licenses without advance notice if you fail to comply with any of its terms. If that happens, you must immediately (i) cease using the Content and any Canva designs containing the Content for any purpose; (ii) destroy or delete all copies and archives of the Content and any Canva designs containing the Content or accompanying materials; and (iii) if requested, confirm to Canva in writing that you have complied with these requirements.

11. Infringement claims

If you find out – from Canva or somewhere else – that there’s a claim of infringement of another’s right for which Canva might be liable, you have to stop using the Content immediately, at your own expense. This applies whether the claim is threatened, potential or actual. You also have to immediately delete or remove the Content from your premises, computer systems and storage (electronic or physical); ensure that your clients, printers or ISPs do likewise; and let Canva know as soon as possible by emailing [email protected]

12. Disclaimers

  1. Releases are generally not obtained for Free Content, and some jurisdictions provide legal protection against a person’s image, likeness or property being used for commercial purposes when they have not provided a release. Canva doesn’t grant any right nor make any warranty for the use of names, people, trademarks, trade dress, logos, registered designs or works of art or architecture depicted in Free Content. You’re solely responsible for determining whether a release is required for any proposed use of Free Content, and obtaining any such release.
  2. While we’ve made reasonable efforts to correctly categorize, keyword, caption and title the content, Canva does not warrant the accuracy of that information or any metadata that may be provided with the Content.