Learn from ad performance with Canva Grow

Before getting started, connect your Meta, TikTok, or LinkedIn ad accounts to Canva Grow.

Learn (formerly Ad insights) helps you understand which ads are performing best and why. Analyze performance, identify trends, and take action to improve your creatives — all in one place.

The Overview tab gives you a high-level snapshot of your account, including:

• Key metrics like Purchase ROAS, CPM, and Impressions
• Account Health (Goal Metric, Efficiency, Creative Velocity)
• Top Performing Ad with Spend and Convert Score
• Quick Win recommendations
• Custom date ranges to analyze performance across any time period

Select View Details to open Creative Insights and review performance, creative elements, and AI-powered recommendations side by side.

Select any ad to see:

• Hook, Click, and Convert Scores
• Engagement data by placement, audience, or time
• Creative details (format, landing page)
• AI-powered recommendations

Ads are automatically tagged with creative attributes using AI, making it easier to filter, compare, and spot patterns across winning and underperforming ads.

Note: Ad tagging is only available on Canva Business and Canva Enterprise

Build and save reports to analyze performance your way.

• Use the default report to get started quickly
• Create custom reports with your chosen metrics, filters, and date ranges

The Active Ads tab organizes live ads into:

• Scaling
• Winner
• Needs Improvement

You can customize these categories in Ad Account Settings, including minimum spend and performance criteria.

Use grouping options (Ad Name, Creative, or No Group) to organize variants. If data looks outdated, click Sync to refresh.