Keep everyone updated of your latest offers or announcements with a professional newsletter from Canva
Newsletters are a great way to aggregate your news into one bulletin that your audience can much more easily consume. Make sure your newsletters actually get read by designing one that’s beautiful, eye-catching and easy to read.
Give Canva the heavy-lifting on this project by browsing through our professionally-designed templates and customizing it to suit your brand or taste. Use our amazingly simple design tools to customize various design elements such as images, fonts and colors. Then, download your newsletter as a print ready PDF or send it out to your mailing list straight from Canva.
More than sending updates, newsletters can help you establish yourself as a go-to expert in your industry. Write about industry trends or share interesting content alongside your company or business’ latest and greatest news so you can provide a regular and consistent flow of information between you and your stakeholders. Add a compelling call to action to encourage them to write back. If you’re sending your newsletter out via email, go ahead and add a working link to your website or email address then download your design as a PDF file.
Images are an important visual aid that can complement news articles, provide context and give readers a break from a wall of text. Easily insert images by dragging and dropping them from the image library and into your design workspace. Search millions of high-quality images, illustrations and icons that span across a wide range of categories and topics.
Each image is carefully reviewed and curated so they’re sure to look great whether printed or on a screen. There’s plenty of free elements in the library and you’ll never have to pay more than $1 for each one-time use of premium ones.
Make sure your newsletter design follows your branding guidelines and remains consistent all throughout and from volume to volume. Canva Pro users are able to create brand kits, useful for saving a specific brand color palette, logos and fonts which you can apply across all your designs. Otherwise, you can always choose the color you prefer by using Canva’s color wheel tool found on the toolbar and choosing from over a hundred fonts.
Since your designs are saved on the cloud, you can easily collaborate with a team to get their input or include their edits. Just send them a link to edit your design by clicking the share button and ticking the checkbox. Once you’re registered you can access your designs anytime and from any computer, iPad, iPhone or Android device.
A good newsletter engages your audience with an attention-grabbing headline and email subject line; a balance of white space and content; a weekly or monthly digest; updates on social media activity and recent or upcoming events; eye-catching images, illustrations and animation; and a clear call-to-action.
Most newsletters include:
Newsletters vary in length depending on your purpose. Generally, about twenty lines of text (or 200 words) is a good rule of thumb, and tends to result in the best click-through rate, but more promotional newsletters will include less body copy and more images and calls to action.