Dark Blue Popcorn Graphic and Grunge Texture Coupon

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Entice new and existing customers with beautifully-designed coupons from Canva.

How to make coupons - Canva

Design coupons no client can resist

Coupons aren’t just for deal hunters, they’re a great way of pulling in new customers, increasing foot traffic, enticing existing customers or just plain getting your name out. Small businesses and startups, in particular, can benefit from using coupons as a marketing tactic.

Coupons, like any other branded material that carries your business name, should always be well-designed and eye-catching. If you feel intimidated by the thought of designing your own, fear no more, Canva’s design features were created with design newbies in mind. First, there’s no need to design from scratch because you’ve got professional, ready-made coupon templates and layouts to choose from. Second, our simple drag-and-drop tools make editing and customizing those templates a breeze. And, finally, printing and sharing your new coupon design will only take a few clicks.

How to make a coupon

Open a New Coupon Design

Launch Canva and type "Coupons" in the search bar to kick off your design.

Looking for inspiration? Find professionally-designed coupon templates that fit your theme, style, mood, color and more. Once you find a coupon template you like, just click on it to start designing.

The drag-and-drop tool makes designing a coupon easy as pie. Browse millions of icons, stickers, and other graphics to find the right combination for your coupon. Add dotted lines to separate several coupons on one page.

Spice your design up even more by switching font styles, and uploading branding elements. Rearrange the layout and add in your own business and contact details.

Save and download your design as a JPG, PNG or PDF. Share your coupon online in a few clicks and make high quality prints of your design.

Open a New Coupon Design

Use a template or create your own design

Design beginners can relax because with Canva, you won’t have to design anything from scratch. Our team of amazing designers have created professional layouts and templates that you can use as your starting point. Once you’ve picked one that catches your eye or suits your needs, you can simply edit the text, recolor some elements, or move them around until you have the perfect coupon design.

Canva is also flexible enough that you can create your coupon designs from scratch. With different tabs and tools to work with text, images and graphics as well as an amazing media library hosting over a million professional-quality photos and illustrations, you have everything you need to design all in one place.

Add images or backgrounds to your coupon

If you want to make your design more interesting, why not add a background or texture to your coupon? Adding this extra layer of detail can make a design more eye-catching or feel more premium. Canva’s media library contains thousands of abstract images, patterns, and textures to add to your design. Creating a coupon for a restaurant? We’ve got flat lay images of scrumptious food. Designing for a spa? We have nature images galore. Whatever industry you’re in, you’ll sure to find the perfect image for your business.

Upload and incorporate your own logo into your designs

Make sure your customers know exactly who’s treating them to these awesome deals by adding your brand assets to your design. You can upload your logo and use it in your coupon design by going to the Uploads tab, clicking the green ‘Upload your own images’ button and choosing from any JPEG(opens in a new tab or window), PNG(opens in a new tab or window) or SVG file on your computer. Once uploaded, your logo (or any other photo you upload) will automatically be saved on your Uploads folder and can be used on all your next designs. Uploading and using your own images is absolutely free in Canva. Encourage customers to redeem special offers by adding coupons to your promotional materials—flyers, brochures, rack cards(opens in a new tab or window), etc., offering discounts and incentives that your customers will love.

Print your coupons or share it online

All done? Then it’s time to get your coupons into the hands of your customers. Canva gives you several options: first, you can go old-school and print them out. Click the Download button then choose the PDF – Print option to ensure the best possible quality for print. Have them printed then hand them out.

Second, click the Share button and choose whether to send your design via email or post it straight to your social media accounts to inform your fans and followers. Finally, you can choose to embed your design into your blog or website—perfect for ramping up engagement and traffic to your online store.


To make a great coupon, you may want to include:

  • images
  • the deal description
  • disclaimer
  • expiration date
  • restrictions
  • a barcode or redemption code

Be sure to include the price and details of the discount, along with any other necessary information such as terms of use.

The most popular size of a coupon is the size of a dollar bill, or 2.5 x 6 inches. You may choose to make a smaller coupon, but keep in mind that people tend to lose them if they are too small.

To add images to a coupon, simply upload them from your own library or choose a stock image online. Resize or format accordingly. If you want to create an image coupon, you can apply an image as your background and add text on top of that.

Quotation mark
@canva is simply outstanding as a tool to create designs. Using Canva is such a seamless experience that once you sit down to design, you don't feel like getting up. It's addictive and useful. Keep going Canva.


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