Use Canva’s amazing collection of templates to create a media kit quickly and easily.
Editors and reporters get numerous press releases and media kits on a daily basis. Make sure that you get their attention and interest with a media kit that’s not only useful and informative, but also perfectly designed.
With Canva’s collection of professionally created templates and intuitive design tools, you can create a media kit that’s fully customized and branded to perfection. With a little creativity and some help from Canva, you can secure those precious write-ups, interviews and publication space in no time.
Whether you’re already a Fortune 500 company or a small business with a big idea that’s just taking off, having a media kit will ensure that you will be able to provide ready information about your company, brand, services and/or products. The purpose of a media kit is to attract the press’ attention and gain you leverage for securing space in their publications or shows. So, make sure that you show off the best side of your brand by handing out a professional quality one.
Canva’s collection of media kit templates were created by our amazing team of graphic designers to fit a myriad of industries. Whatever industry you fit into, it’s a simple matter of taking one of these amazing templates and editing design elements until your design fits exactly what you need.
Make sure that your media kit is properly branded by adding your company logo and color palette. To include your logo, simply upload a JPEG, PNG or SVG version from your computer and into Canva. Drag and drop it into your workspace and resize or move it around as needed. You can further brand your design by tweaking it to reflect your brand palette. Click on the color selector on the toolbar and choose from the full spectrum of the color wheel. Or, input your brand’s hex codes into the box.
Canva Pro users have the ability to create a Brand Kit which stores their brand assets like logo, fonts and palette into their team folder, ready to be applied across all designs.
Add some visuals to support your press release, company backgrounder or articles. Canva hosts an amazing media library of over a million high quality stock images, illustrations and icons. There are plenty of free images in the library and premium elements only cost $1 for each one-time use. Browse through a wide collection of categories and industries and just drag and drop your chosen images into your design.
Media kits typically include:
An effective media kit makes people want to work with you. It not only includes essential information like your company profile and team bios but also sells your services with media mentions, FAQs, line sheets, reels, look books, infographics and data visualization and high quality images.
An influencer media kit often includes: